“We have a great product here. We should create our Performance Project elsewhere, take it on the road, maybe to Marin County,” my choreographer colleagues exclaim.
“Your last ballet class was well attended by fine dancers,” one of my students praised me, “Keep this up and you’ll soon have a troupe!”
Success however takes more than talent and enthusiasm. Like preparing for a difficult dance jump, dreams also require careful timing and positioning in order to come true. I learned the concept of positioning years ago, in a workshop for selling health club memberships. “Don’t make the Ask until you’ve positioned the sale.”
Positioning is more than preparing just yourself for success. Your surrounding circumstances must also be prepared, logistics like venue and administrative processes; and even more importantly — people.
The larger the scale or scope of the vision, the more buy-in one needs from other people; and that takes time, a LOT of time. My former dance company had seven departments and a calendar planned a year in advance. The preparation was always more work than that performance.
Still, the dream of a portable dance program, or of directing another local performing troupe is seductive even while it’s daunting. I know good people for collaboration; and my fitness business supports me well enough now to take some risk.
How do you know when it’s time to jump?
What can you recommend?